Improve patient experiences and care with data-driven engagement:
In the dynamic realm of life sciences, building trust and delivering exceptional experiences to patients and healthcare providers (HCPs) is paramount. However, fragmented data often hinders personalization and undermines this crucial connection.
Our comprehensive guide, “A Modern Approach to Data-Driven Customer Engagement for Life Sciences Organizations,” will show you how to refine your customer engagement strategy, leverage Customer Data Platforms (CDPs) effectively, and start delivering relevant and impactful communications to patients and HCPs.
Inside, you’ll learn how to:
- Maximize ROI using modern customer experiences
- Approach and manage customer data in the life sciences industry
- Use CDPs and understand the role they play within a technology stack
- Avoid common pitfalls when implementing your customer data strategy
- Expand the scope of a CDP and leverage its full potential
Whether you’re new to CDPs or looking to optimize your existing customer experience strategy, our guide can help you revolutionize your approach to life sciences marketing and drive better health outcomes!
Fill out the below to access the whitepaper:
Meet the Authors:
Ryan Borton
Senior Consultant, Marketing Automation Lead | Slalom Philadelphia
Ryan is a Marketing Technologist & Marketing Communications Strategist passionate about enhancing the customer-business relationship using marketing technology
Connect with Ryan on LinkedIn.
Jeremy Schafer
Senior Director, CRM & Marketing Automation | Slalom Philadelphia
Jeremy has over a decade of experience working with executive leadership to develop solutions that deliver value to organizations and their stakeholders.
Connect with Jeremy on LinkedIn.