Lightflow
Transform the banking customer experience with Lightflow
Overview
Now more than ever, creating a hyper personalized customer experience is essential for organizations to remain competitive, and further emphasizes the need for banks to accelerate application and data modernization.
Enter Lightflow. A banking customer experience engine, built on AWS, that provides a real-time, comprehensive view of customer data, enables personalized experiences, and improves operational efficiencies.
Key Services
- AWS Lambda
- Amazon DynamoDB
- Amazon Pinpoint
- Amazon Connect
The Lightflow impact
Results reflected below are from a banking case study
7%
Increase in customer lifetime value from implementing Lightflow
40%
More revenue growth potential from applying personalized marketing actions or tactics including the implementation of Lightflow
$130.7M
Customer lifetime value impact of Lightflow
See Lightflow in action
Watch how Lightflow can help customers make better financial decisions and how it can help financial institutions solve customer problems quickly.
Unlock the benefits of Lightflow
Enhanced Personalization
Leveraging cutting-edge analytics and AI, Lightflow offers deep personalization, enabling banks to understand and respond to individual customer needs in real-time.
Unified & Persistent Customer View
By integrating data across multiple channels, Lightflow provides a comprehensive 360-degree view of customer interactions, empowering bank employees to deliver superior service at the customer point of need.
Operational Efficiency
Lightflow streamlines operations, reducing redundancies and improving response times, leading to increased efficiency and cost savings.
Continuous Evolution
Built to adapt and learn, Lightflow continuously tunes CX based on real-time feedback and analytics, ensuring banks begin to anticipate customer needs.
Increased Customer Loyalty
By delivering a consistently outstanding and personalized banking experience, Lightflow helps in significantly boosting customer satisfaction and loyalty.
Let's talk about your next big project.
Since 2010, we’ve been helping organizations achieve measurable business impact with Amazon Web Services (AWS). Whether you want to adopt and update AWS services and patterns, illuminate insights and generate new content, or design and build AWS-native products, focusing on the people parts as much as the technology—on skills, culture, and customers—makes all the difference.
